HABANERO LOCAL

Local SEO Agency in Dallas, TX

When someone searches 'HVAC near me' or 'used car dealer Dallas TX,' Google shows a map with three businesses before anything else. Those three spots are the map pack — and if your business isn't in them, most searchers never scroll to find you. We fix that.

Trusted by DFW businesses

DFW HVAC Pro
Metro Ford Group
Lone Star Plumbing
Texas PowerSports
Dallas Roofing Co.
Peak Auto Group

If You're Not in the Map Pack, You're Invisible

Most local businesses know they're missing leads from local search. What they don't know is exactly why — and the fix is usually more specific than 'do more SEO.'

  • Your competitors show up in the map pack — you don't, even though you've been in business longer.
  • Your Google Business Profile was claimed years ago and hasn't been touched since.
  • Your business name, address, or phone number appears differently across directories — and you don't know which one Google trusts.
  • You're getting zero calls from Google, while a newer competitor with fewer reviews is generating leads daily.
  • You serve a bilingual market but your GBP and local listings are English-only.

What Local SEO Actually Covers

Google Business Profile Optimization

A fully optimized GBP — accurate categories, complete service listings, photos, Q&A, weekly posts, and properly answered reviews — consistently outranks a neglected one.

Citation Building & NAP Consistency

We audit your citations across the web, clean up inconsistencies, and build new listings on sources that move the needle for your industry and your market.

Map Pack Ranking Strategy

Getting into the map pack requires relevance, distance, and prominence working together. We build your local ranking strategy around the keywords your customers search.

Local Link Building

Links from local chambers, news outlets, associations, and DFW directories tell Google your business is embedded in the community. We build them the right way.

Review Management Strategy

Review velocity and recency are direct ranking signals. We build a review generation process that fits your operation and a response process so every review gets a timely reply.

AI-Powered Local Monitoring

Our AI tools track map pack rankings, flag competitor GBP activity, monitor review sentiment, and audit citation accuracy continuously — not just at month-end.

Not Sure Where You Stand in Local Search?

We'll audit your Google Business Profile, citations, and map pack rankings for the keywords that matter — and show you exactly what it would take to move.

How We Run Local SEO

  1. 01

    Local SEO Audit

    We audit your GBP, citations, map pack rankings for target keywords, and local competitor landscape. You get a clear picture of exactly where you stand and what it would take to move.

  2. 02

    GBP & Citation Cleanup

    We close every gap on your Google Business Profile and clean up NAP inconsistencies across all major directories — Google, Apple Maps, Bing Places, Yelp, and industry-specific sources.

  3. 03

    Ranking Strategy Build

    We build your local ranking strategy around the specific keywords your customers search, the geographic radius you need to own, and the competitive landscape in your market.

  4. 04

    Ongoing Management & Monitoring

    AI monitoring tracks your rankings continuously, flags competitor activity, and catches issues before they show up as a drop in your calls. Monthly reporting in plain English.

14+
Years in DFW Market
3x
Industries We Know Cold
100%
Transparent Reporting
Real-Time
AI Rank Monitoring
Case StudyHVAC & Plumbing

DFW Home Services Company

Moved from page 2 to the top-3 map pack for 'AC repair Dallas' within 90 days of GBP optimization and citation cleanup.

We went from getting one or two calls a week from Google to the phone ringing every day. The map pack is the only thing that matters for our business.

Who Local SEO Is Right For

This is for you if…

  • HVAC, plumbing, electrical, and roofing companies serving specific DFW zip codes
  • Automotive dealers who need map pack presence for service departments and inventory searches
  • Powersports dealers targeting buyers searching by make, model, and geography
  • Multi-location businesses with inconsistent local visibility across rooftops
  • Businesses serving bilingual markets where English-only local presence is leaving revenue uncaptured

This might not be right if…

  • Businesses with no physical address or service area (local SEO requires a geographic anchor)
  • E-commerce businesses without a local customer base
  • Companies looking for guaranteed map pack positions on a specific timeline — we set realistic expectations

Why Habanero Studios for Local SEO

We Know the Dallas Market

Not because we read about it — because we've been working in it for over 14 years. We know the competitive landscape in automotive, home services, and powersports across DFW.

Bilingual Local SEO

We optimize GBPs for Spanish-language search, manage bilingual review responses, and build local content that captures the searches your English-only competitors aren't showing up for.

AI Monitoring, Not Monthly Check-Ins

Our tools track your local rankings continuously. When something changes — in your favor or against it — we know before it shows up as a drop in your calls.

Integrated With Your Full Campaign

Local SEO and paid search work better together. We run both and make sure they're reinforcing each other, not working at cross purposes.

Local SEO Questions, Answered

Ready to Show Up Where It Counts?

If your competitors are in the map pack and you're not, you're losing the highest-intent searches in your market to businesses that may not even be better than yours. That's a fixable problem.