Paid search only reaches people who are already looking. What about the customers who are almost ready — the ones who just need to see you a few more times before they call? That's where display and programmatic advertising come in.
Trusted by DFW businesses
Most businesses focus all their ad dollars on search — and search is great for the bottom of the funnel. But buyers spend time in the awareness and consideration phases before they ever type a search query. If you're only visible at the bottom, you're losing ground everywhere else.
Your website visitors are your warmest audience. Retargeting keeps you visible to people who've already shown interest — they visited your site, browsed your inventory, or started a form and bounced. One of the highest-ROI moves in digital advertising.
Reach people based on what they're actively researching: car buyers in market for a truck, homeowners who just searched for HVAC repair, ATV enthusiasts shopping for their next ride. Buyers, not browsers.
We use your existing customer data to find new prospects who look like your best customers — same demographics, same behaviors, same purchase signals. Scale what works.
Your ads placed on relevant content — automotive publications, home improvement sites, powersports communities — so you're showing up where your audience already is.
We're not adjusting bids manually once a week. AI monitors performance signals continuously — time of day, device, audience segment, placement — and shifts spend toward what's working in real time.
Impressions, clicks, view-through conversions, cost per lead. Our analytics reporting connects display performance to actual business outcomes — not vanity metrics. Monthly reviews in plain English.
Tell us about your current campaigns, your target audience, and what you're trying to accomplish. We'll show you where display fills the gaps.
We define who you're trying to reach — not just demographics, but behavioral signals, intent data, and your existing customer list. The audience strategy determines everything else about how the campaign runs.
We design display creative in all required formats, set up retargeting audiences, configure targeting parameters, and launch the campaign with proper tracking in place from day one.
Once the campaign is running, AI monitors performance continuously — shifting bids, rotating creatives based on performance data, and refining audience segments. The longer the campaign runs, the smarter it gets.
Monthly reporting in plain English: what the display campaign produced, cost per lead, how it's performing relative to your other channels, and what we're adjusting next. No jargon, no hand-waving.
Launched pre-season programmatic campaign targeting in-market ATV and motorcycle buyers — 40% reduction in cost per lead versus prior display campaigns within 60 days of AI optimization.
“The targeting was completely different from what we'd done before. We stopped wasting money on people who were never going to buy and focused on the ones who were actually in market.”
Programmatic advertising generates a lot of data fast. Our AI monitoring shifts spend toward what's working in real time — not manually once a week when someone remembers to check.
We know where automotive buyers research, how homeowners search for services before an emergency, and when powersports buyers are in season. Your campaign benefits from targeting built on that knowledge.
Display connects to retargeting which connects to CTV/OTT which connects to paid search. We run all of it and make sure the channels are reinforcing each other, not competing.
You'll always know what your display campaigns are doing: impressions, clicks, view-through conversions, leads, cost per lead. No black boxes. No mystery metrics.
Paid search captures demand. Display and programmatic build it. Together, they create a full-funnel approach that keeps your business visible at every stage of the buyer's journey.
Google Ads and Local Services Ads that capture demand. Display builds pipeline; paid search closes it.
Extend your display retargeting into streaming TV — reach the same audiences on connected TV screens.
Transparent reporting that connects display performance to leads and revenue — not just impressions.
Display creative built for the channel and the audience — designed to stop the scroll and drive the click.
Programmatic retargeting built for DFW dealerships — reach in-market buyers across the web throughout their 30-day research window.